PRO Group Set for Q4 HD Radio Launch

CEDIA – Denver, CO – September 5, 2007 – PRO Group – PRO Group, the consumer electronics industry’s leading step-up buying group, announced today that the majority of the retailers in the group will partner with iBiquity Digital and the HD Digital Radio Alliance™ to bring higher-end HD Radio products to market.

The partnership includes radio ads that will air starting on October 1, 2007 featuring each of the individual group members in their local markets. All of the members included in the roll-out will feature HD Radio equipped models and offer demonstration capabilities.

“HD Radio technology is a must-have feature for any state-of-the-art audio system,” said PRO Group’s Executive Director and COO, David Workman. “We are enthusiastic about offering consumers a variety of HD Radio products.”

“It is with great pleasure that we support the PRO Group members as they serve their communities by offering the latest audio technologies, including digital HD Radio receivers, to their customers,” added Bernie Sapienza, Vice President of Retail Business Development for iBiquity Digital Corporation, the developer of HD Radio technology.

About HD Radio Technology
HD Radio broadcasting is crystal-clear, subscription-free digital AM and FM radio. More than 1,400 HD Radio stations across the country are now broadcasting with HD Radio technology, offering over 600 new HD2 Multicasting channels to their local communities with unique new content devoted to everything from classic to new country, blues to the BBC, tropical to eclectic chill-out. HD Radio receivers offer valuable information across their display screens, such as song title, artist, traffic, weather, news, school closings and other emergency alerts. HD Radio broadcasting offers vastly superior sound: AM sounds like FM stereo; FM is CD-like quality. With an HD Radio receiver, all of this new programming and more is free, no monthly subscription fees. For a list of all of the HD Radio stations, visit www.hdradio.com.

HD Radio receivers for the car and home are now available from: Audio Design Associates, Alpine, Boston Acoustics, DaySequerra, Denon, DICE Electronics, Harmon Kardon, JVC, Kenwood, Marantz, Niles, Onkyo, Peripheral, Polk Audio, Radiosophy, Rotel, Sanyo, Sony, Visteon and Yamaha, with many more under development.

About PRO Group
PRO Group is the CE industry’s leading up-market buying group. In addition to coordinating purchasing, the Group facilitates idea exchange of best advertising, merchandising and training practices between its members. PRO’s membership includes: Abt Electronics, Anderson’s, Bjorn’s Audio/Video, Car Toys, Inc., Crutchfield Corporation, Electronics Expo, Flanner’s Home Entertainment, Harvey Electronics, Home Theater Store, Huppin’s/OneCall, Ken Crane’s, ListenUp, MyerEmco, Ovation Audio/Video, 6th Avenue Electronics, Stereo Advantage, Tweeter Home Entertainment Group and Vann’s of Montana. For more information, contact David Workman of PRO Group at davew@progroup.net. 

HD Radio™ and the HD Radio logo are proprietary trademarks of iBiquity Digital Corporation

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